When it comes to out-of-home (OOH) advertising, it seems like some of the more creative campaigns come from the other side of the pond. JCDecaux OneWorld, the international unit of the JCDecaux Group, offered up three "best of" OOH campaigns during November. These three campaigns all focused on making their campaigns responsive and relevant.
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Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.
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