Bored at the bus stop? In December, Boost Mobile, in collaboration with JCDecaux North America, launched a Virtual Reality campaign at a bus shelter in Chicago taking commuters on a trip to a block party in an Unlimited World. The display within a downtown Chicago transit shelter connected TV to digital to experiential in a unique way.
Well, it’s official. As reported on the business wire earlier today, RR Donnelley (RRD) has split into three separate, publicly held companies. First revealed in August 2015, the breakup of the $11.7 billion conglomerate follows the latest corporate trend of “maximizing shareholder value” by creating more focused companies; in theory, the parts are more valuable than the whole. Similar moves, partly driven by activist investors, are in process at Xerox and already occurred at HP.
With the Inkjet Summit 2016 as a backdrop, Andrew Henkel, VP of sales at Niles, Ill.-based direct mail printing specialist Johnson & Quin, discusses his company's successful implementation of a high-speed Screen Truepress Jet520ZZ continuous-feed color inkjet press to better meet customer requirements for speed to market, quality, variable data and lowers costs.
One of the biggest newsmakers at GRAPH EXPO was Komori America, which made several announcements. Komori America and Screen Americas are merging their sales forces, with Komori becoming the sole distributor of the Screen Truepress Jet520HD continuous-feed inkjet press, with the intent to eventually partner for all Screen and Komori products. Also, Wheeling, Illinois-based direct marketing solutions provider SG360° will serve as the beta site for Komori's new 23x29˝ Impremia IS29 cutsheet UV inkjet press. Finally, Ontario-based The Ellis Group has installed the first GLX40 package printing press in North America—an eight-color Lithrone GX40 with full UV and logistics capabilities.
Marketing services production company Tukaiz has shaken up the typical creative process by recently adding a boutique creative agency to its 250,000-square-foot production campus in suburban Chicago. This move comes on the heels of the 120,000-square-foot fulfillment center it opened last year. In the interview, Dan Defino discusses Tukaiz' trailblazing work with Scodix for creating special effects, its long-time relationship with digital printing pioneer Benny Landa and a myriad of innovations the company is known for in the areas of digital printing and cross-media communications.
NAPERVILLE, IL—Solar Communications is closing its doors after nearly 50 years in business due to economic conditions, President and CEO Frank Hudetz said in a statement. The company has sold its cooperative direct mail line of business, printed paper-poly technology and collating assets to The Taylor Corp. of North Mankato, MN. All activity associated with Solar's card pack business will be handled out of Schmidt Printing, Taylor's Byron, MN, facility. Solar's remaining equipment assets will be auctioned by Great American Group (www.greatamerican.com) on June 30.