Protip: Treat Hiring Like Dating
October 24, 2014

What do you do if you really need to fill a spot and you don’t have a ton of money to spend to find him or her? I say treat your search like you were looking for a mate. Here are five things I would do if I were you.

Ready to Sell or Not—Not!
October 24, 2014

It’s a great time to sell a printing or a packaging business. But, as favorable as market conditions may be, is it your time? There are a number of other things to consider before you hang out the "for sale" sign.

I like it When My Clients Negotiate
October 23, 2014

Negotiation is a buying signal. I spoke with a print salesperson the other day, who had this to say about clients who negotiate.

How Well Do You Know Your Market?
October 23, 2014

One of the keys to running a successful business is identifying the needs of your customers and prospects, and proving solutions to those needs. What is it people always say? If you don’t ask, you’ll never know—and there has never been a better time to ask.

The Most Important Sales Characteristic
October 21, 2014

If the most important sales skill is pre-call research ability, what is the most important sales characteristic? That question is answered in this week’s blog by Bill Farquharson.

Why Cranky Hates His Job!
October 20, 2014

Here’s a scary picture (just in time for Halloween?) of a fairly typical American business...in most businesses there are thousands of details and variables that MOST workers try to commit to MEMORY; any of which, if botched or forgotten, eat up a company’s profits each year. SCARY!

How Well-Positioned Brands Drive Value
October 17, 2014

Knowing the answers to what customers are searching for before you start the branding process is an absolute requirement to successful branding—and one that is often overlooked.

Missed Opportunities: The GRAPH EXPO Edition
October 15, 2014

Having witnessed this years’ MUCH smaller show, I have a few suggestions for how we can ALL make it a better and more productive show. I think there were a lot of missed opportunities, many of which I myself was guilty of.

Do or Do Not: There Is No Try—Sauers' Sign Off
October 14, 2014

I’ll be taking a break from my "Today on PIworld" blog and video posts for the rest of 2014. Why? Because I need more time to finish writing my book, "Would You Buy from You? Your Brand Makes the Difference," due out in early 2015.

Three Things to Know About a Prospect Prior to Picking Up the Phone
October 14, 2014

There is a thin line between success and failure when it comes to prospecting new accounts. Prior to beginning the process, it is essential to have the three pieces of information that are uncovered using the most important skill that a sales rep can possess as outlined in this week’s blog by Bill Farquharson.