IWCO Direct

Direct Mail Outlook : Mail's Mixed Messages
December 1, 2014

The good news? There are no price increases on tap for January. The bad news? Not much else has changed. The opportunity? Align yourself even more effectively with direct marketing clientele, using a multitude of integrated channels, to keep direct mail fresh, vibrant and relevant. And we have three of the nation's top print producers of direct mail to elaborate on the subject.

November 1, 2014

Commercial Printing Industry News Briefs from Printing Impressions’ November 2014 edition, including Cenveo Inc., Specialty Print Communications, IWCO and Colonial Press.

IWCO Direct Buys Two High-Speed Inkjet Presses
October 10, 2014

CHANHASSEN, MN—To meet growing demand for highly personalized direct mail campaigns, IWCO Direct, a provider of direct marketing solutions, has expanded its digital platform with the addition of Océ ColorStream 3900 digital inkjet presses from Canon Solutions America at its facilities in Chanhassen, MN, and Hamburg, PA. The added equipment provides for even greater capacity to produce highly personalized direct mail packages while providing significant postal savings.

IWCO Direct Customer Testimonial – Canon Solutions America
September 11, 2014

Direct mail provider IWCO Direct strives to produce the most opened package in the mailbox. Learn why Océ digital printers with Océ PRISMA® workflow software provide the competitive edge it needs to reduce cycle times, streamline workflow, and deliver increasingly personalized messaging for its customers.

Across the Nation
August 1, 2014

Commercial printer equipment installations and other news from Printing Impressions’ August 2014 edition, featuring Printing Impressions' recent "Opportunities in Wide-Format Digital Printing" colloquium; and Ultradent Products, which specializes in the dental manufacturing markets.

Inserts East: FSIs Fuel Continued Success
July 1, 2014

Grocery store circulars, fashion flyers, furniture and appliance advertisements. One usually thinks of these as smaller parts of a larger whole, like a daily or weekly newspaper. But, for Nicholas Maiale and his crew at Pennsauken, NJ-based Inserts East, these free-standing inserts (FSIs) are shining stars themselves.

Printer News
July 1, 2014

Commercial printer company and personnel news from Printing Impressions’ July 2014 edition, featuring, Bookmasters, Mossberg & Co., Quad/Graphics, Multi-Craft, Maestro Media Print Solutions, GLS Cos.

IWCO Direct Hires Wes Sparling to Lead Client Campaign Strategy
May 8, 2014

Direct marketing industry veteran Wes Sparling has joined IWCO Direct's sales and marketing team as vice president of marketing strategy. Sparling will lead client campaign strategy development to help guide creative execution and production.