Interactive Print - Augmented Reality
Quadratec, a company that sells parts for Jeeps, launched a scannable catalog using image recognition to make every page interactive and shoppable.
Living Wine Labels has debuted new interactive labels that will bring the dead back to life.
This white paper looks at how QR and AR work, how they can be used, and what the advantages are to using them.
Earlier this year, 19 Crimes wine launched an augmented reality app that brought its labels to life…
A look at the latest trends impacting graphic arts and what it takes to excel in today’s increasingly competitive print market.
In this episode of APPtitude, Ashley Roberts highlights wine labels from Australian brand 19 Crimes. Using augmented reality, each label comes to life on a consumer's smartphone to tell the true story of prisoners sent from England to the penal colony of Australia. If you've seen or created a great app, send us a snap!
On the second day of the Digital Packaging Summit that was held at the Ponte Vedra Inn & Club in Ponte Vedra Beach, Fla., hosted by Printing Impressions sister publication, packagePRINTING, Rafi Albo, owner of SEGMARKETING, demonstrated how his company is bringing physical packaging in the digital world and the role that digital printing plays in that equation.