Interactive Print - Augmented Reality
Barbara Pellow shares a story of a PSP that used Clickable Paper to deliver an omni-channel experience to a professional sports team.
A textbook with interactive content that never becomes obsolete is an innovative step forward for teaching graphic communication.
Together with its subsidiary DOCUFY, Heidelberg is pursuing the further development of the COSIMA and TopicPilot.
My challenge to anyone tasked with handling the company holiday card: Make this year different by bringing your print to life with AR.
RR Donnelley’s voice assistant delivery system allows clients to interact with their business communications via Alexa or Google Home.
Ricoh’s Clickable Paper has enhanced Bill Farquharson’s “The 25 Best Print Sales Tips Ever!” book with augmented reality experiences,
Direct mail is a very effective marketing channel; however, when you add a mobile element such as AR to it, you can skyrocket results.
An updated edition of the textbook, “Introduction to Graphic Communication,” complete with “clickable paper” has been released.