Here’s how niche markets for print shops can drive higher margins and improve customer loyalty through focused print specialization.
Printelligence
Alyssa Summers is the CEO of Pryntbase, a marketing service and solutions provider for full service print companies. She brings a deep background in digital strategy and a proven track record in agency and industry leadership. Alyssa has helped hundreds of print businesses drive visibility, leads, and sales through smart use of technology and marketing automation. Known for her practical approach and deep industry insight, she is a digital marketing thought leader focused on helping printers thrive in the digital age. You can reach her at alyssa@pryntbase.com.
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