In my state, we have spring elections, which are quiet affairs that don’t draw national attention. Here’s what I observed.
I’m going to call Domtar Paper’s Blueline a magazine, but the label really isn’t important. What is important is print.
It all started with a bet that Dr. Seuss couldn’t write a book using only 50 different words. It ended with “Green Eggs and Ham.”
The Christmas card is a time-honored tradition. Think the time for cards has passed? Not nearly.
This product demonstrates how effective interactive print can be on a product that has brought joy for thousands of years.
There are some enduring issues upon which almost all political candidates agree. One of these, apparently, is the value of print.
Your printed products may not be mouthwatering like pizza, but an accurate representation of your specialty could be as mouthwatering.
It is your job to be an expert on design, paper, printing, binding and mailing. But be sure to master your core competencies first.
What can we learn from Abraham Lincoln and Stephen Douglas about how to communicate with others?
When it comes to your mission statement, can you leave me asking for more details, instead of making my eyes glaze over?
The fact is, an awful lot of data is simply collected, but never managed or “cleansed” at all.
At some colleges, “safe spaces” have opened. In the real world there are no safe spaces. What should you do when there is a challenge?
Elections bring out the most primal elements of advertising, marketing, and public relations, not to mention human nature.
What follows are some vague musings, name-dropping, streams of consciousness and occasional flashes of brilliance.
Print has demonstrated an unequaled resilience. It is a medium on steroids. Promote it as such, and you’ll live long and prosper.