Steve Johnson

Think that the times we live in are different from anything the world has known in the past? Think again.

The “digital dark age” will pose a real-world problem, says Steve Johnson. Could print be the answer?

Did Valentine’s Day represent an opportunity for print service providers? Not exactly.

When turned down for financing, ask why. Next, ask what additional information you can furnish to gain approval.

Our newsletter just celebrated 30 years of continuous publication. I’m going to share some of what I’ve learned with you.

Christmastime is coming, so here is some inspiration and gift-giving suggestions.

How many of your customers are delighted with your service? Are you the vendor of choice, or are you just an old habit?

Are you determined to upset your clients? If you must, I suggest you do so in a manner that has potential to enhance your relationship.

Those political posts that have nothing to do with your business are negating any marketing you are doing, and then some.

Printing is timeless. Humans unconsciously trust the permanence of print over the ephemeral nature of media on screens.