The Kelly Companies Installs HP Indigo 120K Digital Press
The Kelly Companies, a leading union-affiliated print and communications firm on the East Coast, has entered a new era of production agility and personalization with the installation of the HP Indigo 120K Digital Press. This strategic investment marks a pivotal shift from traditional offset printing to a hybrid model, blending craftsmanship with the speed, accuracy, and customization of digital print.
For years, The Kelly Companies has been a trusted partner to political campaigns, advocacy groups, and labor unions—industries where tight deadlines and complex messaging demand both reliability and quality. The adoption of the HP Indigo 120K now empowers the company to deliver short runs, variable data mailings, and custom materials with unprecedented speed, all while maintaining the high standards that define its brand.
The press installation is part of a broader modernization initiative. Key features such as continuous feed, load-while-running, and wide substrate compatibility have streamlined changeovers and reduced costs. Since implementation, the company has reported a 40–50% increase in jobs completed per shift. The G7 certification ensures consistent color quality across every print run, reinforcing The Kelly Companies’ reputation for excellence.
Transitioning to digital has unlocked new possibilities previously limited by offset technology. Personalized member communications, regulatory inserts, and multi-wave campaign mailers can now be produced efficiently, with faster turnarounds and less waste. HP’s ElectroInk and advanced imaging oil technologies have also reduced energy and material consumption, supporting The Kelly Companies’ commitment to sustainability.
Beyond productivity, the HP Indigo 120K has transformed internal workflows. With HP PrintOS as the digital control center, operators can manage job queues, monitor press performance remotely, and optimize production in real time. xRServices provides live troubleshooting and maintenance, ensuring uptime during critical production periods and enabling staff to learn about automation, AI-enabled prepress, and smart job routing.
"We installed the HP Indigo 120K to bridge the gap between our offset presses and smaller digital equipment, and it's completely streamlined our workflow by reducing touch points and eliminating make-ready time across all our departments," said Eric King, COO of The Kelly Companies. "The HP Indigo has increased throughput not just for digital work but has optimized our entire operation - from conventional and wide-format printing to VDP and direct-mail - by allowing us to do right-size jobs to the most efficient press and deliver faster turnarounds with consistent quality throughout our facility", added King.
Client response has been swift and positive. Union clients, political campaigns, and advocacy groups have praised the company’s enhanced ability to deliver highly customized communications under tight timelines, with consistent quality and competitive pricing.
“We are seeing a shift in the commercial print landscape where the ability to deliver personalized, high-quality work at speed is becoming a core differentiator,” said Scott Archer, AMS HP Industrial Commercial Director of Sales, HP. “The Kelly Companies exemplifies what it means to lead that shift, harnessing the full potential of HP Indigo’s digital platform to deliver tailored, premium output at scale” concluded Archer.
By integrating the HP Indigo 120K into its hybrid model, The Kelly Companies has expanded client capabilities and set a new standard for accuracy, flexibility, and personalization. This future-ready digital platform is built for today’s fast-paced print demands and positions the company as an industry leader.
The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within may not directly reflect the thoughts or opinions of the staff of Printing Impressions.
