Semper International Releases First Quarter 2016 Industry Insight Survey Report
BOSTON—January 28, 2016—Semper International, in partnership with Printing Impressions, released its first quarter 2016 "Industry Insight Survey Report." According to the survey, the storm clouds that were witnessed in the past survey have continued to gather steam, and the industry faces some significant economic headwinds as it heads into 2016.
The survey suggests that the end of the Fed's quantitative easing and the recent rise in interest rates, coupled with the significant international economic and political turmoil, have caused the economy to significantly slow. But, despite the pressures, a majority in the industry are forecasting an increase in sales for the First Quarter 2016, and capital investment and diversification efforts are still ongoing.
This is an election year, and in the printing and marketing industries that always brings a strong demand for services. With the recent political resolution of the Federal budget and other areas of business uncertainty (such as extending the debt ceiling), this storm could very well blow past quickly.