‘Long Tail’ May be Great for Publishing, but Not for Printing. . .Unless Printers Act to Make It Otherwise
PrintForecast Perspective
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Publishing is probably the most obvious focus of The Long Tail. Because audio, video, text, and graphics can all be in digital form, the cost of maintaining them is constantly declining and means of accessing and transmitting them is always improving. Content creation is the ultimate “long tail” business.
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