GRAPH EXPO 2011 Executive Outlook Conference Reveals Critical Technologies
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Value can be added to printed products making them unique and marketplace differentiated with dimensional printing (often requiring unique die cutting), UV coating to create special effects, embossing, foiling, lenticular, security/anti-counterfeiting, the use of unique materials and unusual folds, full turnkey QR codes, including web material. A committee suggestion is for every printer to have someone responsible for creating unique value-added.
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