Elevate Print Podcast: Equality and Equipment Sales with James Wheeler
If you sell equipment, products, or services this podcast may shock you into creating a new business team that focuses on women and minority-owned print businesses … and I hope it does!
In this episode of the #ElevatePrint Podcast, me and co-hosts Keeana Barber, Aaron Selmon, Dante Hamilton speak to James Wheeler, Chief Operating Officer at WDB Marketing, about minority-owned business strategies for equipment acquisition and challenges they face.
We also discuss the importance of OEM and industry vendor diversity training, the value of creating programs for small businesses with less buying power, and how supporting and investing in the Black community creates an equitable ecosystem now, and for the future.
Listen Long and Prosper!
Deborah Corn is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts From The Printerverse, cultivator of Print Production Professionals the #1 print group on LinkedIn, Girl #1 at Girls Who Print, host of #PrintChat, the founder of International Print Day and the founder of #ProjectPeacock. She is the recipient of several industry honors and is on the Advisory Board for the Advertising Production Club of NYC.
As the Intergalactic Ambassador to The Printerverse, Deborah provides ‘printspiration’ and resources to print and marketing professionals through Print Media Centr. She has 25+ years of experience working in advertising as a Print Producer and now works behind the scenes with printers, suppliers and industry organizations helping them create meaningful relationships with customers and members, and achieve success with their social media, content marketing, event marketing and sales endeavors.
Twitter: @PrintMediaCentr
