Creative Closed Gate/Stepped Accordion Hybrid Mailer: 60-Second Fold of the Week
This week, we celebrate the marriage of two powerful formats - the closed gate and the stepped accordion. Together they make a great hybrid format for a sample higher education mailer that was designed as part of a larger package of promotional materials for Domtar.
Produced by Graphic Visual Solutions in Greensboro, N.C., this piece is stylish, organized and impeccably printed. In fact, we expect you'll be looking for an opportunity to use this week's featured format!
How was the Creative Closed Gate/Stepped Accordion Hybrid Mailer produced?
Folding Style: Closed Gate/Stepped Accordion Hybrid Format
Client: Domtar Corporation
Printer: Graphic Visual Solutions, Greensboro, N.C.
Paper: Cougar Digital Super Smooth 100-lb. Text
Size: Folded: 4x7˝; Flat: 25.375x7˝
Production: Digitally printed, 4-color process.
Finishing: Diecut/score, fold.
Budget Rating: Low-Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.