Is it even worth it to leave a voicemail message? If you believe it is, then keep reading to learn five ways to make yours better.
- Make it brief.
- Anything of importance needs to be said in the first 10 seconds (name, company, phone number). Anything that comes after that has a lesser chance of being heard, so you need to get the good stuff in early.
- They’re probably not going to call you back, so the best that you can do is to make a positive impression. Be positive, upbeat and memorable.
- With each subsequent voicemail message, remind them of your diligence: “This is the 3rd time I’ve called. How many people call you three times? Can you imagine how hard I am going to work for you when you become a client?” According to my highly suspect and random study of audiences over the years, 90% of all first-time voicemail message sales calls go without a follow-up. Do you want to be different? Then call twice.
- Make your last message, “I hope I have impressed upon you the fact that I am diligent and have differentiated myself. You’re probably not calling me back only because you don’t need anything right now. When that changes, here again is my phone number...”
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Bill Farquharson can be reached at (781) 934-7036 or bill@aspirefor.com
- Categories:
- Business Management - Marketing/Sales
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.