You Never Know…
Many years ago I was in a very small building on the near north side visiting a small business for personal reasons. As I usually do, I scanned the buildings’ directory looking for potential printing prospects. I spied a publishing company, wrote down the name, and planned to call them the next day. When I did, the woman I spoke to was very taken aback, wanting to know why I was calling and how I got her name. We had a very brief conversation and I put them in my back burner file as not very likely to do business anytime soon, but I would check in periodically.
- Categories:
- Business Management - Marketing/Sales
Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.
