OK, you've heard that before and are ready to click me off your browser window. But wait, there is a new thing out there and it is called Media Convergence, or Converging Media, and this new dynamic will be the subject of this blog.
So what is media convergence? Look to the ever-changing world of print, television, radio, the Internet, the iPhone, iPad, the Droid and other smart phones. They, and more, all fall under this new dynamic.
Thad Kubis is an unconventional storyteller, offering a confused marketplace a series of proven, valid, integrated marketing/communication solutions. He designs B2B or B2C experiential stories founded on Omni-Channel applications, featuring demographic/target audience relevance, integration, interaction, and performance analytics and program metrics.