Running Your Business Via Cell Phone - Really?
Just recently, I traveled to a corporate meeting with a business associate and I was astounded at the amount of calls he received from his office—virtually one after another. He was running his business via the cell phone, and I got to hear the whole thing! For six long hours, I got to be part of what was obviously chaos in his business. By the time we got back to Nashville, I was worn out by it.
“Does this go on all day, every day?” I asked my friend.
“Yes, and I hate it!” he said, “But I don’t know how to stop it!”
So how do you stop it?
The good news is...the problems and issues my friend was addressing—call after call—are easily remedied using good SYSTEMS—business practices that cut through the mess and STOP the desperation calls from eating up time each day.
I challenge you business professionals who receive a large number of cell phone calls each day to keep a small writing pad with you wherever you go, and, for the next 10 cell phone calls you receive related to your business, write down:
- the REASON for the call, and
- the INFORMATION the caller was seeking that he/she could not find on their own.
Then ask yourself:
- Was the call necessary and worth interrupting what you were doing?
- What could you do to prevent the need for this type of call, permanently?
Think of each call as an ERROR in your business—a non-conforming event or “system buster.” Now, imagine what it would be like if you could put into place a simple systems to keep such calls from occurring.
It’s just possible you may really LIKE having a cell phone stuck in your ear, as it makes you feel constantly engaged and vital to your business. So, if change is not an option for you, you could have your cell phone permanently implanted. Or, maybe try therapy?
Philip Beyer, founder/president of Ebiz Products LLC and founder of Beyer Printing Inc. in Nashville Tenn., is a chronic entrepreneur, business systems analyst and consultant. Author of "System Busters: How to Stop Them in Your Business" and recipient of an InterTech Technology Award for the design and development of System100 business process management software. Beyer speaks to business owners across the country on how to bring lean, sustainable order to their businesses. Contact him at (615) 425-2652.