Passion is the Fashion - and It Sells
Sorry to break out a bad cliché, but you never get a second chance to make a first impression, so if you sound like a wet blanket on the phone, and conjure up visions of Eyeore when people meet you, you are going to have just THAT much more of a hard time landing new accounts.
If you are lacking the passion right now, stop what you are doing and go find it again. Remind yourself that you need it to be successful. Fall in love with print again. Today, there are so many tools out there to help you do that. There are Facebook pages, Pinterest boards, and blogs full of reasons to love print and get back into that place where you first fell in love.
I love print. Do you?
Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.