How You Can Be a Print Sales Hero (and the Villain You Have to Fight)
Sales heroes aren’t the people who win multi-million contracts
Sales heroes are the ones who bring in the business that keeps their company going. They keep going with the unglamorous activity that brings in the business. They are the unrecognized champions that keep a company (and the workforce) fed.
Quite possibly you are already a sales hero
If you are busy bringing in business for your company then you qualify!
But some sales people struggle to achieve what they are capable of. They are fighting a villain and it has the upper hand!
The villain is time!
So many people would achieve far greater sales if they had more time. But they are constantly battling to make enough time. Current customers need attention. Production issues need solving. Team members need help.
There is a constant stream of demands on your precious time. Often a day goes by without having had enough time to make sales.
It’s not the fault of those who need to sell
Often they have nobody to keep them on track. No-one gives them sales ideas. No-one keeps them accountable. So, in the end, it’s easier to put all the other demands on their time first.
What’s the solution?
Many people don’t achieve their potential because they don’t believe that they can be sales heroes. In my next article I’m going to dispel three myths about sales heroes. Look out for it in two weeks’ time.
P.S. At the end of this month, I open the doors to The Successful Print Sales Circle. I help members become print sales heroes. Members receive quick and easy sales tasks that achieve results. And they become accountable to me. Sign up to the waiting list to receive more information.
Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.
Download his free e-book, "Ten Common Print Selling Errors And What To Do About Them" and check out his recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."