Girls, Girls, Girls
So I just got back from GRAPH EXPO 2012 today. I spent the majority of my time at the Girls Who Print booth inside of Deb Corn’s Printerverse section of the show floor. I got to see a bunch of people I haven’t seen in ages, like my homie Bev Burger who is now a bigwig at HP Indigo, but used to be a little person like me at a digital press shop many moons ago. And I’ll have a whole ’noter blog about Frankie Grey and some cool things you can do easily and cheaply with mobile apps. I mean like free cheap.
But for today, we’re gonna talk about girls. Girls in the printing industry and why it’s important that we stick together via groups like Mary Beth Smith’s Girls Who Print. Here are five reasons why:
1) Networking—It is always a good idea to meet as many people as you can. And in this industry, it is good to surround yourself with like-minded evangelists with whom you can share ideas and experiences with (see numbers 4 and 5 below).
Today, for example, I met a really cool lady who has been teaching graphic arts here at the College of DuPage for the last 26 years. [I didn’t even know that COD had a graphic arts program.] And she knew Bev. Small world, right?
2) Mentoring—Today there was a panel discussion on the importance of mentoring in sustaining our industry by encouraging the younger generation to pursue careers in the graphic arts. It’s a pretty basic concept, but one that should be embraced much more than it is. Get a mentor, and be a mentor. Talk to younger people about geting into our industry. Tell them why it’s a great idea. If you don’t know why, tell them to call me.
Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.