10 Simple Rules for Building a Brand Leader
Branding is an ongoing process that cannot be achieved in an afternoon spent reviewing your logo, corporate colors and website design. Rather, we all know that a successful brand is built from a multitude of coherent decisions that grow out of one powerful corporate and brand strategy.
If owning and managing a leading brand is a goal of yours, here are 10 simple rules for how to become—well—a brand leader:
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.