John Greco

The Postal Service has informed mailers that it will be announcing shortly a summer sale on postage for any increased Standard Mail volume for many Standard mailers. “We are very pleased that USPS is taking advantage of the pricing flexibility that DMA worked so hard for in the passage of the Postal Accountability and Enhancement Act," said Direct Marketing Association President and CEO John Greco.

WASHINGTON, DC—Even with postal reform on the horizon, the mailing community is still battling to maintain viable rates. Members of the Direct Marketing Association (DMA) pelted the USPS’ Board of Governors with letters protesting some of the rates recommended by the Postal Regulatory Commission (PRC) for standard flat-shaped mail, rates that could jack up the price of mailing catalogs by as much as 40 percent. DMA membership called on the Governors to resubmit those rates to the PRC for reconsideration, and the board consented. According to the DMA, the PRC’s proposed rates for flat-shaped mail were more than double what the USPS had originally requested in

WASHINGTON, DC—Postal reform may have come a little too late for some businesses that rely on the United States Postal Service (USPS), particularly the catalog sector. Members of the Direct Marketing Association (DMA) pelted the USPS’ board of governors with letters protesting some of the rates recommended by the Postal Regulatory Commission (PRC) for flat-shaped mail, rates that could jack up the price of mailing catalogs by as much as 40 percent. DMA membership called on the board to resubmit those rates to the PRC for reconsideration. In a letter to membership, DMA President and CEO John Greco Jr. warned that if the board did accept

Financial printing experiences its highs and lows as does the stock market. A bullish stock market makes for a bullish financial printing climate. For 1999, fingers are crossed the bulls will be running. BY MARIE RANOIA ALONSO In 1997, the financial printing market was considered by some financial printers to be the hottest bull market in the history of mankind. Some financial printers dubbed 1997 the finest year ever for financial printing, with mergers and acquisitions in abundance and mutual funds robust. Life was good. Then came 1998—a year in which the bears took over and the stock market treated financial printers with a

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