Harry Potter

RESTON, VA— August 6, 2007—In today’s digitally driven world, high-volume printing of books like Harry Potter is no longer the rule, it’s the exception - a reality underscored by the fact that over half of all commercial book titles produced between 2005 and 2006 were printed in quantities under 5,000 units. “The trend toward short-run printing of books and bound documents is large and growing, and clearly points to a major opportunity for printers equipped to handle it,” said Ralph Nappi, President of the Graphic Arts Show Company (GASC®). GRAPH EXPO, to be held September 9-12 at McCormick Place in Chicago, will showcase the largest and

By Erik Cagle Senior Editor The book printing industry in America cannot live on Harry Potter's whimsy and Oprah Winfrey's blessings to survive in an environment that's losing share to overseas competition. Hit titles such as the J.K. Rowling line of Potter tomes, and the popularity heft that the afternoon talk show queen can put behind a new or backlisted work, can create a stir in both the publishing and printing industries. What the leading book manufacturers from our Printing Impressions 400 are looking for is consistency from the educational market. Top 10 Book Printers  CompanySegmentSales(millions)TotalSales(millions) 1Quebecor WorldMontreal$704$6,400 2RR DonnelleyChicago$656$8,204 3Banta

By Erik Cagle "Give 'em hell, Harry!" That's the rally cry for both trade publishers and their print production suppliers, who eagerly await the next installment in the Harry Potter series (give 'em hell J.K. Rowling would be more accurate). And why not? The four-book (and counting) children's fantasy series from Scholastic has sold a staggering 150 million copies worldwide (70 million in the United States), and many of the leading U.S. book printers have dipped their toes in the Potter pool. Who needs an Oprah plug when you have a multi-faceted marketing machine that has licensed movies, trading cards, action figures and all

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