Dina Kessler

Denise Gustavson is the Editorial Director for the Alliance Media Brands — which includes Printing Impressions, Packaging Impressions, In-plant Impressions, Wide-Format Impressions, Apparelist, NonProfitPRO, and the PRINTING United Journal — PRINTING United Alliance.

Mark Michelson now serves as Editor Emeritus of Printing Impressions. Named Editor-in-Chief in 1985, he is an award-winning journalist and member of several industry honor societies. Reader feedback is always encouraged. Email mmichelson@napco.com

She didn’t start in print — she started in restaurants. In this episode of Her Imprint, Dina Kessler shares how she transitioned from hospitality to building a commercial printing and direct marketing company, why direct mail still drives measurable revenue, and how mentorship shaped her leadership journey. This conversation is about growth, grit, and building something that lasts.

Jacksonville, Fla.-based Kessler Creative replaced its Arizona 480 GT wide-format flatbed printer with an Arizona 6170 printer from Canon Solutions America, LFS, to fulfill increased customer demands. As a result, according to Keith Kessler, Dina Kessler and John Brophy, job throughput has skyrocketed, lowering the shop's overtime requirements, and shortening its turnaround times.

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