Cal Events today announced its decision to postpone PrintFest 2009. The now named PrintFest 2010 will be held at the Anaheim Convention Center, March 26-27, 2010. As in the past, PrintFest 2010 will be combined with the Direct Marketing Expo operated by the DMA of Southern California, continuing its unique position as the first-ever combined print and marketing show and conference, bringing vendors, printers, marketers, creative professionals and print buyers all together under one roof.
THOSE OF you in Southern California may be familiar with PrintFest 2008, which will be held at the Anaheim (CA) Conference Center March 27-29. The predecessor of this show was the Gutenberg Festival that was founded in 1973 and sold to GASC in 1999. Following the final year of the Gutenberg Festival in 2005, Chris Jacobson, whose father founded the Gutenberg Festival and Horse Trader magazine, resur-rected the Southern California show in 2006 as PrintFest and has been gradually rebuilding attendance and exhibitor levels. The reason I am writing about this show is the unique approach that is being taken this year. Jacobson is
LONG BEACH, CA—The Graphic Arts Show Company (GASC), which already runs such high-profile printing industry trade shows as Graph Expo and PRINT, has purchased the Gutenberg Festival. The purchase was announced during the recent Gutenberg Festival 99, held here. The addition adds a major Western event to GASC's established network of regional exhibitions, which already includes Minneapolis' annual Midwest Graphics show, Philadelphia's annual Graphix East, and Graphic Arts/The Charlotte Show, held in alternate years in Charlotte, NC. "The Western region has always been healthy and highly creative," says GASC President Regis Delmontagne. "Print sales in the region have grown strongly, with further growth