As president and CEO of short-run book manufacturing specialist King Printing, Adi Chinai has followed in his father’s focused and visionary footsteps, and loves every minute of it.
Adi Chinai
Effective forecasting is key to avert fragmented value chains, bloated inventories, and capacity challenges, as is the need for useful communication among industry players.
Although there is a marked difference between the 2021 book manufacturing outlook and the state of the market as we move into 2022, printers that make strategic investments and plan thoroughly are in a position to ride out the challenges and enjoy a prosperous 2022.
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