Take advantage of these postal promotions for 2024 to help your customers save money and stand out with direct mail.
Utilizing the vibrant colors of Astrobright paper and envelopes can serve as an excellent way to get your marketing message read.
Here are two direct mail examples that highlight the importance of making direct mail attention-grabbing and relevant.
In order to meet USPS guidelines, here are some things to keep in mind as you are preparing a flat size direct mail campaign.
Discover how to avoid costly design pitfalls and optimize your direct mail campaign with these tips on booklets.
When designing self-mailers, it’s essential to understand USPS regulations to maintain creativity and optimize postage rates.
Design elements can cause a mailing to go at a higher rate of postage. Here are some tips as you prepare for a direct mail campaign.
Including a business reply card in your direct mail package might just spur higher response rates. Here is why.
Beginning July 9, 2023, postage rates will increase. Utilize these promotions provided by the USPS to save on postage.
In the final article in this series, we discuss direct mail timing to better plan direct mail campaigns and gain a competitive edge.