The Service-Driven Sale
July 14, 2015 at 8:28 am

It does not happen all that often, but every once in a while we are given the opportunity to demonstrate what it is like to do business with us prior to actually placing that first order. A story of a used car purchase gone bad illustrates this point in this week’s blog by Bill Farquharson.

Building a Sales Library - Video Sales Tips
July 13, 2015 at 8:37 am

You can tell a lot about a person from what they read. Peruse someone’s bookshelf and it is like looking into their head. What’s on your bookshelf? Do you even have a personal sales library? In this week’s video sales tips, Bill Farquharson tells you why it’s important.

Fraga Graphic Solutions of Columbus, Ohio, Is Built to Lead, Truth Be Told
July 13, 2015 at 8:30 am

When Galo Fraga grew up and worked in Ecuador, he says, the printing shops there didn’t always have every piece of equipment needed for every single project. “They don’t even have the same availability of paper that we do in the United States,” he explains. “So, from working at my father’s shop, I learned to be resourceful.”

Best of Series: Overcoming Sales Fear - Short Attention Span Webinar
July 10, 2015 at 9:27 am

You know you need to. Occasionally you even want to. But you are terrified and that is keeping you from doing it. If you could just beat back the terrors involved in doing it, your business will grow. It’s sales and it’s scary and it’s the subject of this week’s SASW by Bill and Kelly.

The Upside of a Personal Brand
July 10, 2015 at 8:30 am

In order to succeed, you need a well-defined brand just to stay in the game. One way to accomplish this is to build a personal brand.