Those using S.M.A.R.T. strategic planning methods understand that "Strategy" is not a one-time event that takes place at the end or the beginning of a year. It is an ongoing process that does not have an end. It’s a built-in continuous improvement program that should be everyone’s responsibility within the organization. It is the same process of improvement that strategic consultants and executives apply, and yet somehow the thought of developing a strategic plan remains an overly complex and dreaded task for many organizations.
- Categories:
- Business Management - Marketing/Sales
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.