Allegra Network

Bad Customers Always Find a Home
November 14, 2011

Those that do not follow these credit fundamentals will find that the bad customers will drift their way over time. I believe in a firm policy that any accounts that go beyond 90 days should immediately be placed on COD.

How Much Debt Is Enough? Too Much?
October 3, 2011

I have found that businesses that stay in that 5-10 percent debt range, over time, do a pretty good job of keeping the business healthy and produce good profitability and cash flow at the same time.

Digital Communications and Print Are Here to Stay
September 6, 2011

USPS to Close - What if that was an actual news headline? I think there’s little for us to worry about as long as we get better at understanding and selling more cross-channel ways for delivering marketing messages...and can make money doing it.

Reinvent, Reinvest and Reengineer - Times Running Out
August 15, 2011

It’s overdue, but still not too late to reinvent your company, reinvest in it and reengineer how you do things. We need to go to the very core of what we do and, most likely, reinvent our business model.

Six Ways to Thrive or Die in the ‘New Normal’
July 26, 2011

Strongly financed, well-managed companies with a good business plan can and will always survive. They can also thrive by recognizing that getting a larger slice of a pie that is shrinking can be a fine growth strategy.

Find Success by Falling in Love Again
July 12, 2011

It’s not unusual to see owners lose some of the passion they once had for their businesses, even to the point of wanting out. Peter admitted that it had happened to him at one point. He stopped and asked himself, If I wasn't doing this, what would I be doing?

Where’s the Common Sense in Marketing Services Debate?
June 28, 2011

Where is the common sense of upper management or the owner when considering entering the marketing services arena? Why would you go after this type of work in direct competition with agencies if they’re a critical part of your business?

The Deadly Law of Inflation...Revisited
June 7, 2011

The latest figures from the Department of Commerce show the Consumer Price Index averaging 5.7 percent for the past six months and 8.5 percent for the last three. Even if you instituted a price increase on Jan. 1, it might be time to consider another.