Interactive Print - QR

QR Codes are Even More Relevant in 2019
April 23, 2019 at 2:03 pm

Here are a few examples of what marketers are doing to optimize the print/mobile customer experience and maximize marketing spend.

APPtitude: Bertelsmann's 44-Sided Polygon Highlights Services
October 23, 2017 at 3:01 pm

In this episode of Apptitude, we highlight a marketing piece from New York City-based Bertelsmann Printing Group. The 44-sided polygon (technically a tetracontakaitetragon) was used to highlight its structural design services for packaging customers.

Print’s Interactive Potential
September 13, 2017 at 12:01 am

The fact is, print is changing, and now, more than ever before, brand managers are looking for creative ways not just to sell something, but to get people talking.

The Evolution of Print
September 12, 2017 at 12:01 am

You might be tempted to think that interactive print is all about gimmicks. But that would be a mistake.

Five Critical Omni-Channel Trends
September 12, 2017 at 12:01 am

In today’s always-on, highly competitive marketing landscape a printer can no longer just offer a conventional siloed service offering