Digital Printing-Production Inkjet - Cut Sheet

EFI's Gecht 'Debates' Printing Opportunities for Online at Graph Expo 16
September 27, 2016 at 9:49 am

On the day of the first presidential debate between the two major party candidates, Guy Gecht, CEO of EFI, presented both sides of a different kind of debate — one that asks if the online force is good or bad for the printing industry. While the question leads to a complex answer, in short, the reality is that more printed products are moving online, but as they do, this presents new opportunities for print. Much of the opportunity in the industry, Gecht said, stems from the "drivers of the digital revolution."