Business Management - Marketing/Sales

If the traditional sales approach scares you, you’re in luck. Bill Farquharson offers two selling alternatives, without the discomfort.

If you haven’t created a good headline, then your content is doomed from the start. Capture your audience using these five tips.

A recent news story exemplifies what Bill has always believed: Call on the Top Dog, and you may not have to bargain for a sale.

Bill recently celebrated his 48th anniversary in the printing business. Here are some tips to make the most of your career opportunity.

A client won’t give you an order until they trust you, and they can’t trust you until they give you an order. Here’s one suggestion.

Small orders are frustrating. But, if you apply a lesson from your childhood, you might just find small orders to be a game-changer.

Sales lets you make your own hours and take advantage of last-minute invitations. But, you need to take this advice first.

Writing readable content and capturing an audience isn’t as hard as it sounds. Here are five simple rules to improve your content.

You’ve called emailed. Nothing. Why not try something more assertive? This week, Bill offers an idea for a prospecting email.

At this time, 33% of us will have given up on our New Year’s resolutions. If you’re struggling, here’s a solution to get back on track.