Business Management - Industry Trends
An incredible 294 years after it was printed, Benjamin Franklin’s first-known printed piece will be on display in Philadelphia.
Maybe it was the mountain air. But seeing cool technology for print and direct mail can leave you a little breathless.
What follows is a look at the top 25 sectors/categories that buy the most printing. These 25 sectors and categories will account for more than 95% of total print but at 4% less than in 2016. Take a look and compare them to the current vertical industries that you serve.
2017 will be a slightly-down year with nominal print revenues at US$193.5B (-2%). Troublesome will be the return of inflation with price hikes in indirect labor, materials and transportation, and interest rate and tax increases. Productivity will minimally contribute to nominal U.S. GDP growth. Urgent to print must be focused-choice vertical concentration and horizontal channel expansion. Fuzzy generalities are not helpful in selling print. What follows is a look at the following top 25 sectors/categories that buy the most printing. Take a look and compare them to the current vertical industries that you serve.
Making sure alcohol doesn’t end up in children’s hands is imperative, but can regulating packaging design stifle creativity?
The year 2016 proved to be a tumultuous one for the printing industry, just like it was for our country overall. The chasm between printing industry "haves" and the "have nots" grew wider, largely due to sales/profit leaders remaining fixated on obtaining system-wide workflow efficiencies through continued investments, focusing on profitable target markets and expanding their value-added services beyond commodity print production.
This webinar will focus on the top areas that print and marketing service providers should focus on in 2017.
A glass of wine and a good book is an unquestioningly winning combination. But can a wine label…
Dawn Nye was inducted to the Board of Directors, Printing Industries of America representing the vendor community on November 21, 2016.
OOH ad revenue rose 2% in Q3 2016, accounting for $1.75 billion, reports the Outdoor Advertising Association of America (OAAA).