When a Print Buyer Becomes a Print Champion

In this Short Attention Span Sales podcast episode, Bill Farquharson and Kelly Mallozzi hear a different viewpoint on print from someone who not only teaches and writes about it, but has bought it as well. Fellow Printing Impressions blogger Matthew Parker shares his thoughts from the other side of the pond on subjects ranging from the new sales skills needed, trends, and even the elimination of the sales role entirely. Click here to listen to the episode.