Two-Way Tapering Waterfall Accordion Brochure - 60-Second Fold of the Week
This week's solution is a super-stylish idea for a marketing brochure. From our friends at Hederman Brothers in Ridgeland, Mississippi, for client Southern Farm Bureau Life Insurance Company, this golf event invitation utilizes a bidirectional taper on an extra-long seven-panel Accordion fold. The result is a stepped centered format with a waterfall cascade of panels, which creates a self-standing, sculptural effect when opened. We think you're really going to like this dynamic brochure solution.
Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.