The Print Report: Adventures at #virtualdrupa – Part 1
Taking the world’s largest printing event that runs for 11 days and transferring it to an online experience is no small feat. As a matter of fact, it’s impossible.
But impossible is not new for drupa.
I recall walking around Messe Düsseldorf the day before the show opened in 2016 and there were exhibit stands and halls still under construction. I don’t mean a few touch-ups and tweaks needed here and there; I mean under construction! Yet miraculously when the gates opened the next morning there wasn’t a tweak, touch-up, or tool to be found… each hall was complete, pristine, and open for business.
If I hadn’t seen it myself, I wouldn’t have believed it to be possible. I can apply that to #virtualdrupa, too. The team at Messe Düsseldorf took on the Herculean task of bringing the event online and made the impossible, possible … again.
In this episode of #ThePrintReport Podcast, Pat McGrew and I recap our virtual adventures at virtual drupa April 20-23, and how we utilized the platform to optimize our learning and networking experience.
drupa Long and Prosper!
P.S. … virtual drupa is open for the rest of the year. Have your own adventure by registering at virtual.drupa.com – it’s FREE!
Deborah Corn is the Intergalactic Ambassador to the Printerverse at Print Media Centr, delivering printspiration, education, and resources to print and marketing professionals around the world. Through her site, speaking engagements, live and virtual events, Podcasts from The Printerverse, PrintFMradio.com, and ProjectPeacock.TV, she connects the industry to ideas that drive business forward. Deborah is the founder of International Print Day and Executive Director of Girls Who Print, a global nonprofit supporting women throughout their print and graphic arts careers. She also draws on 25+ years as an agency print producer to help companies build stronger customer relationships. Explore the Printerverse at PrintMediaCentr.com
