Saddle-Stitched Brochure with L-Cross Cover: 60-Second Fold of the Week
Here's an innovative way to dress up a simple, stitched brochure! Designed by the Texas Rangers Baseball Club as a promotion for group ticket sales, this brochure features an unusual L-Cross cover with a short flap that lifts to reveal an eight-page stitched brochure on the inside.
Skillfully produced by Slate Group in Lubbock, Texas, we think this stylish brochure is a home run!
How was the Saddle-Stitched Brochure with L-Cross Cover produced?
Folding Style: Saddle-Stitched Brochure with L-Cross Cover
Print Production: Slate Group, Lubbock, Texas
Design: Texas Rangers Baseball Club
Size: Folded: 9x9˝; Flat 18x16˝
Paper: 100 lb Flo Gloss Cover
Printing: Printed sheetfed on a Komori press with flood gloss aqueous coating. 25,000 qty.
Finishing: Diecut, machine fold, saddle-stitch. Glue dots applied by hand.
Budget Rating: Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.