Print & Media Conference Lands Big Fish for Cross-media Session
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This session is one of over a dozen at the conference, produced by Print Buyers International (PBI), and will focus on the evolving role and value of print in marketing strategies. “I’m especially excited about this brand manager session,” explains PBI founder Margie Dana. “Hearing how marquee brands integrate print with other media in marketing campaigns will energize everyone at the show. I expect this session will be SRO!”
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