Print Buyer Loyalty Survey Recognizes Top Franchise Printer Locations
EAST GREENWICH, R.I. - October 26, 2018 - SurveyAdvantage released their Print Buyer Satisfaction Index (PBSI) for the quarter ending 9/30/2018. Performers in the top quartile achieved greater than 94%; in the top-middle quartile 91-93%; in the bottom-middle quartile 86-90%; the bottom quartile achieved less than 85%. Q3 2018 results are based on the percentage of over 34,000 print buyers who rated their printer on recently completed jobs.
The winners below are the leaders for their category in the top quartile. At the top of the leader board, congratulations to Love & Humphries of Port Glasgow, UK, for achieving the best overall loyalty rating with 100% of their customers stating they are “Very Likely” to recommend them to other buyers.
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The benchmark is a compilation of all feedback gathered from over 700 printers participating in SurveyAdvantage’s award-winning online service that enables local businesses of all types to react quickly to customer complaints and opportunities, as well as automatically encourage 5-star reviews to Google, Facebook and their website. The PBSI is the most comprehensive measure of print buyer loyalty available in the graphics industry.
To qualify, there must be customer satisfaction data for each of the three months of the quarter in which the award is calculated and there must be no fewer than 15 respondents for the quarter. An overall winner is chosen by calculating the percentage of customers who indicated they were very likely to recommend the business. To break any ties, a percentage is calculated from those who chose to leave a comment.
The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within do not directly reflect the thoughts or opinions of Printing Impressions.
