Loyalty Pocket Mailer with Zip Strip: 60-Second Fold of the Week
Sturdy and oversized, this Pocket Mailer can hold a lot – and it stands out in the mailbox with full color printing and a zip strip opening mechanism. This substantial, practical mail format from T. Rowe Price uses a simple glued Tri-Fold technique to create a lot of capacity without the need for an outer envelope.
This format is great for loyalty programs, welcome packets, customer onboarding kits, training packets, and more. It's a must-see.
How was the Loyalty Pocket Mailer with Zip Strip produced?
Folding Style: Glued Tri-Fold
Client: T. Rowe Price
Paper: ~100 lb Uncoated Cover
Size: Folded: 10.25" x 7"; Flat: 20.75 x 12"
Printing: Printed 4/4
Finishing: Die-cut/Score, Fold, Tape, Glue
Budget Rating: Low – Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.