You are walking down the aisle of a trade show, past booth after booth with people who all look the same. Suddenly, you stop. Is that man wearing a cloud suit? Scott Eganhouse is hard to miss at a trade show. He’s find a way to be memorable long-term and stand out from the crowd. Scott talks with Bill Farquharson and Kelly Mallozzi about how to harness your passion to differentiate yourself from the crowd of competitors in this Short Attention Span Sales podcast episode. Click here to listen to the podcast.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.