Recently a heated debate broke out on LinkedIn on whether it is "right" for print customers who received help with concept and file creation from a printer before the job was awarded, to print the job with someone else. Were they stealing the idea that was offered as help?
The debate was sparked by a post from Evelio Mattos, Founder of Package Design Unboxd. He showed a packaging concept for a book series developed many years ago that had been making the rounds as a new prototype developed by another company. The conversation moved to design ownership and I tagged Ethan Goller President of Structural Graphics, to share his experience and explain more about design patents – of which he holds many.
The topic was worth exploring more.
In this Podcast from The Printerverse, Evelio Mattos, Ethan Goller and I discuss who "owns" an idea, and the process for protecting concepts, prototypes, and production templates – if you even can.
Listen Long and Prosper!
Deborah Corn is the Intergalactic Ambassador to the Printerverse at Print Media Centr, delivering printspiration, education, and resources to print and marketing professionals around the world. Through her site, speaking engagements, live and virtual events, Podcasts from The Printerverse, PrintFMradio.com, and ProjectPeacock.TV, she connects the industry to ideas that drive business forward. Deborah is the founder of International Print Day and Executive Director of Girls Who Print, a global nonprofit supporting women throughout their print and graphic arts careers. She also draws on 25+ years as an agency print producer to help companies build stronger customer relationships. Explore the Printerverse at PrintMediaCentr.com





