Darwill Installs Océ ColorStream 3500 Inkjet Printing System
The Océ ColorStream 3500 system prints at 246 feet per minute with a maximum print width of 21.25". That translates to 536 letter images per minute for a single unit or 1073 letter images per minute for a twin configuration – all at high-resolution, vivid full-color, and maximum monthly print volumes ranging from 16 million to 33 million letter images.
White paper in, full-color product out
The real benefit is for Darwill’s customers. “One of the big things is improving response rates,” said Van Dyke. “Before we could only print a phone number in black. Now, we can put store logos in color and we can produce shorter run campaigns, which helps our customers be more targeted and nimble in their marketing efforts.”
For Mark Pageau, director of sales at Darwill, it’s all about giving customers increased flexibility with messaging and time to market. “This gives them the advantage of doing variable and graphics in any color they would like,” he said. “Customers no longer have to be restricted by pre-printed rolls. They can put something into play, and we can be printing it as soon as the job is approved.”
Van Dyke sums it up, “We really can’t do what we want to do without the Océ ColorStream 3500 system.”
About the Océ ColorStream 3500 Inkjet Printing System
The Océ ColorStream 3500 inkjet printing system was unveiled at Canon Expo in Tokyo in November 2010. The high-speed, high-quality, full-color inkjet printer simplifies the transition from monochrome to full-color or even five or six colors. It offers productivity and flexibility for high-speed color and monochrome production of transaction, transpromo, direct mail, book and manual applications. Industry-leading reliability, print quality and media range are testaments to Océ DigiDot® multilevel dot modulation technology.
Enhanced usability and productivity is made possible by a combination of unique features: