Creating Customer Loyalty Through Customer Experience with Chris Manley, Graphco
I have always felt that family-owned businesses have an advantage in the marketplace. There is something more personal about the experience. There is more skin in the game when your name is over the door.
Reputation is currency, a solid, long-standing reputation is gold.
Since 1976, the Manley family has helmed Graphco, a leading provider of digital, offset and print finishing solutions. In this Podcast From The Printerverse, Chris Manley discusses how he assesses equipment for his business, the critical importance of providing technical service for customers, and how he generated customer loyalty from Project Peacock.
LISTEN LONG AND PROSPER!
- People:
- Chris Manley
Deborah Corn is the Intergalactic Ambassador to the Printerverse at Print Media Centr, delivering printspiration, education, and resources to print and marketing professionals around the world. Through her site, speaking engagements, live and virtual events, Podcasts from The Printerverse, PrintFMradio.com, and ProjectPeacock.TV, she connects the industry to ideas that drive business forward. Deborah is the founder of International Print Day and Executive Director of Girls Who Print, a global nonprofit supporting women throughout their print and graphic arts careers. She also draws on 25+ years as an agency print producer to help companies build stronger customer relationships. Explore the Printerverse at PrintMediaCentr.com
