Bank Freedom Launches Direct Marketing Campaign to 1+ Million Member Union

NEWPORT BEACH, CA—Sept. 24, 2010—Bank Freedom, a wholly owned subsidiary of Prepaid Card Holdings, Inc., is the program manager of a 1+ million member union’s co-branded prepaid debit card. Today it announced an aggressive direct marketing campaign of the co-branded prepaid debit card to the union’s members, starting with an email campaign to approximately 500,000 union members.