Xerox Honors Keiger Printing With ‘Best Of Show’ 2007 Printing Innovation Award
Blitzprint Inc. in Canada took second place for its “Blanket Full of Love” submission designed by Starrytime Keepsakes, while De Budelse, Netherlands, was awarded third place for its “PersonalGifts.nl” submission.
Toyota SAV in France was honored with first place for its “Toyota: An Extraordinary One-to-One Printing Campaign” submission, a campaign that included 450,000 personalized mailings printed by Dupli-Print on the iGen3 press for more than 250 car dealerships, each of which contained 80 multi-level variable fields of text and images in one document. The campaign was so successful that more than 90 percent of the dealerships continued to use it.
EarthColor, Moonachie, N.J., took second place for its “Bermuda Department of Tourism” submission. Trendcommerce Group, Switzerland, won third place for its “GM Suisse ‘After Sales’ Programm Saab/Opel Dialog Design” submission.
Promotional / transactional
CTT - Cesa, Portugal, was awarded first place for its “Banco Cetelem Statement” submission, a monthly customer statement with personalized information about the Banco Cetelem’s products and services, partner offerings and promotional sales messages based on each customer’s account activities. The full-color statement was printed on the iGen3 press with a FreeFlow DocuSP Print Server and the Xerox DocuColor™ 12 Copier/Printer.
Custom Solutions from Smartmoney of New York City was recognized with second place for its “Putnam Annual Checkup” submission and TeleMail of Spain, received third place for its “Credit/Debit Card Statements” submission.
Best use of Xerox supplies
Imprimerie L’Empreinte, Canada, was recognized for the best use of supplies for its “Red Bull FlugTag” submission, an authentic looking flight logbook to promote a contest. Printed on the Xerox DocuColor™ 8000 Digital Press, the document was created using matte-finished Xerox Color Xpressions+ 32/80 lb Bond/Text paper.
Most innovative use of Xerox technology
American Greetings Corporation, Cleveland, was honored with the most innovative use of Xerox technology for its “Party Goods Ensemble” submission, which included party hats, cups, plates, streamers and more. Each piece in the ensemble was printed on a Xerox DocuColor 12 and then sent to the prototype artists for creation of the actual product.