Beautifully 'Blank' Accordion Booklet Mailer: 60-Second Fold of the Week
In a Fold of the Week first, Trish is sharing a brilliant format that was used in a successful mail campaign, but with one condition — that the creative and the client would not be disclosed to the Fold of the Week audience.
It's an incredibly useful one-piece folded booklet format from Premier Graphics in Stratford, Conn., and we know you'll be able to "imagine" the possibilities!
How was the Beautifully "Blank" Accordion Booklet Mailer produced?
Folding Style: Accordion with Reverse Panel
Production: Premier Graphics, Stratford, Conn.
Size: Folded 5.5x8.5˝/Flat: 32.875x8.5˝
Paper: 65-lb. Cover
Finishing: Diecut/Score, Tape, Hand Fold
Budget Rating: Low - Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.